Knowledge Base

Set Up Email Domain Authentication

When sending emails in bulk, there are 2 main types of authentication:

  1. DKIM (DomainKeys Identified Mail)
  2. SPF (Sender Policy Framework).

SpiceSend automatically adds default authentication to your marketing emails.

However, we suggest setting up custom domain authentication to remove the default SpiceSend authentication information ("via spicesend") that's displayed next to the sender's email address. Using custom authentication can improve your delivery rates.

SpiceSend's custom authentication process includes adding DKIM and SPF records from your SpiceSend account to your hosting site.

To authenticate your own domain, please follow these steps:

  1. In the header, roll your mouse over the Account name and then click on Domain Verification
    Domain Verification
  2. Press the Authenticate button next to the domain you want to authenticate.
    (Note: You can also add a new domain by clicking on Verify Email Domain button)
  3. In the Domain Authentication popup that opens up, the DKIM, SPF and Returnpath records of your domain would be displayed. These should be added to your DNS records (with your domain provider)
    the DKIM, SPF and Returnpath records
  4. Copy them (both the TXT-name and TXT-value) and then navigate to your domain provider's site.
    Add the copied information from SpiceSend to update your DNS records.
    Note: Domain providers use different names for the page where you'll update the DNS record, like cPanel, Zone Editor, Zone File Settings, Manage Domains, etc.
  5. If the records are entered correctly, your domain will be authenticated within a few minutes. In some instances, it may take up to 24 hours.
  6. Navigate back to the Domain Verification & Authentication page and press Check status for authentication. If your domain isn't authenticated, you might still need to wait longer.

If you still experience problems, reach out to your domain provider's support site.

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